Nonprofit News

The importance of following through on your request for volunteers.

July 17, 2015 by Karen O'Connor
I placed a check in the box with enthusiasm when thoughtfully filling out an online survey I received via email from a local nonprofit. “Yes”, I am interested in becoming a volunteer. I have donated several times in the ...
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Is Your Donation Page Ready for Memorial Day?

May 19, 2015 by Jeron Comeau
Right now is the perfect time to differentiate your giving programs and create loyal donors. One way to do this is to offer a vehicle that allows a donor to give to a specific program or purpose and at the same time ...
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Attracting a New Generation of Volunteers

October 3, 2014 by Jeron Comeau
In 2012 73% of individuals surveyed by the Millennial Impact Report volunteered for a nonprofit. This report also reveals that organizations that promote the involvement of this generation in volunteerism will be the ...
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Engaging Social Identities

September 19, 2014 by Jeron Comeau
The 2013 Millennial Impact Report revealed strikingly important preferences regarding how and why this generation, born between 1979 and 1994, wants to communicate and contribute both their time and money to nonprofits. ...
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The Mobile Millennials

September 12, 2014 by Jeron Comeau
For three years straight, the Millennial Impact Report has confirmed that the number one way the generation born between 1979 and 1994 is accessing your nonprofit website or social media site is via their smartphone; ...
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Roadmap to Retention

August 1, 2014 by Jeron Comeau
You have decided to focus on the 10% of constituents in your database that are actively investing in your organization. For that 10% you will be developing a contextual communication plan with specific activities by ...
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One Size Does Not Fit All

July 25, 2014 by Jeron Comeau
Dear Jeron: I feel taken for granted. She treats me like an ATM and I don’t even know where the money is going! Her answers are always the same and the messages she sends me are vague. Should I start looking for another ...
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